Purely and ITV Local Mortgages together at last
Posted by Head 15th March 2007 in News Tags: campaign, exciting, itv, local, marketing, mortgages, online, projects, purely, rebranding, redevelopment, white-labelWe’ve just launched two exciting new projects, the rebranding and redevelopment of Purely Mortgages together with a new ITV service - ITV Local Mortgages - which is a white label extension of the Purely offering.
We’ve created a new look and feel for Purely online, including a new brand identity and website and will be promoting the service through a variety of online marketing initiatives including the planning and management of PPC campaigns. The new ITV Local Mortgages service, a white label extension of Purely, was also designed by us. We worked with ITV Local and Purely management to ensure that ITV’s move into financial services complied with the broadcaster’s brand guidelines and technical constraints, whilst accommodating white labelling requirements. We’re also developing online advertising executions to promote the launch of ITV Local Mortgages.
Tags: campaign, exciting, itv, local, marketing, mortgages, online, projects, purely, rebranding, redevelopment, white-label
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