Our friends at Electrolux announced the results of their Design Labs 2010 competition at 100% Design in London yesterday.
Top Spot, with a €5k prize and a six month placement at one of Electrolux’s Global Design Centres went to Peter Alwin and his ingenious Snail concept.
It might look like a futuristic iron but in fact it is a portable cooking and heating device, that uses induction technology and is powered by a high density sugar crystal battery.
According to the jury the Snail “is a well researched concept that even goes beyond the brief. In addition to being a solution for city dwellers, it offers a wider social potential for use in remote areas; just as the first mobile phone opened opportunities.”
We’ve been following the Obama web presence closely and can’t help but feel flattered that they’re using a similar feature we introduced to Webcameron back in its day.
‘Ask David’ was a really popular feature that gave the public a platform to address David Cameron directly. It allowed anyone to register, put forward a question or vote for a question to be answered by David personally. In the true spirit of Webcameron it allowed access to David in a transparent and sociable way. A recent article in The Times quoted Obama’s web guru, Thomas Gensemer as saying “In its day WebCameron was cute, it came across as authentic. That’s a good use of the online media to personalise your candidate.”
‘Ask David’ worked really well for Webcameron and we think ‘Open for Questions‘, the Obama equivalent, will work well for Obama too.